Skip to content

Announcements & Calendars

Company news travels further through your people.

A post on the company page reaches followers. The same news shared by your people reaches their networks with the trust only an individual voice carries. Employee-shared content earns roughly eight times the engagement of brand-channel content, yet on most teams corporate news never gets shared, because sharing takes effort. ekko removes the effort: marketing prepares the post once, and every leader and rep shares it from their email in one tap.

The one thing ekko refuses to allow

If sharing takes more than a tap, teams stop sharing.

That is the entire failure mode of employee advocacy. Slack reminders, portal logins, copy-paste workflows, every extra step cuts participation in half. ekko’s announcement flow is designed around a single constraint: the person sharing must never need to leave their inbox.

01

Marketing prepares the post

Written once, formatted for LinkedIn, visual included. Exactly what the team will share.

02

ekko delivers it by email

Every leader and rep receives it in their inbox, no portal, no login, no new tool to learn.

03

One tap. Live on LinkedIn.

They review and share to their own profile straight from the email. ekko stays invisible.

04

Marketing sees who shared

Participation tracked across the team. No chasing, no guesswork, no second Slack message.

Marketing Control

Prepared once.
Shared by everyone.

Marketing writes the announcement exactly as it should appear, formatted for LinkedIn, visual included. What the team shares is precisely what marketing approved. No version drift, no off-message edits.

LinkedIn-formatted copy and visual submitted in one workflow

Target audience selected: whole company, a division, or named individuals

Scheduled or sent immediately: marketing decides the cadence

Marketing draft announcement interface for ekko, showing options to send to the whole team, schedule
Email inbox mockup showing ekko’s “share this post” button, enabling one-tap LinkedIn sharing of company

Zero-Friction Sharing

Review and share.
Never leave your inbox.

Every leader and rep receives the announcement in their inbox. One tap shares it to their own LinkedIn profile. No portal, no login, no new tool to learn. ekko stays completely invisible to the person sharing.

Works from any email client on any device, mobile or desktop

Post publishes directly to their LinkedIn via the official integration

Total time from inbox to live: under 60 seconds

Unique Per Person

Or in each person’s own voice.

When the moment calls for authenticity over uniformity, ekko can render the same announcement as a unique post for each person. No two posts alike, every fact agreeing, every voice distinct.

Same announcement, personalized to each person’s Profile Brain

No two people post the same text: LinkedIn’s algorithm rewards variety.

Marketing chooses: uniform post, personalised post, or both

Diagram illustrating ekko’s personalized announcement distribution: a central "Product Launch" announcement branches to individual employees
July 2026 corporate calendar displaying scheduled events including a product launch, industry conference, and webinar

Corporate Calendar

Company-wide moments, scheduled once.

National holidays, company anniversaries, product launches, and sponsored events, set once in the corporate calendar and ekko handles distribution automatically on the right day.

July 4th, Labor Day, company anniversary: loaded once, runs forever

Marketing adds launches and events as they come up

Posts go out to the whole company on schedule: zero manual sends.

Division Calendars

Each division layers its own dates.

The healthcare team celebrates Doctors’ Day and Nurses Week. Regional teams add local moments. Every rep only sees what is relevant to their audience, never a post that misses the room.

Unlimited division calendars layered on top of corporate

Reps are assigned to the calendars that match their audience

Healthcare, finance, regional, or any custom segment

ekko platform interface displaying layered corporate and division calendars for automated LinkedIn announcements, including July
Diagram illustrating ekko's event coverage process, showing pre-event buzz, day-of posts for attendees only

Event Coverage

Events covered end to end.

Pre-event buzz scheduled weeks ahead, day-of posts from the people attending, and follow-up takeaways that keep every conversation alive after the booth comes down.

Pre-event posts build anticipation weeks out automatically

Day-of posts go to attending reps only: no one posts about an event they skipped.

Post-event takeaways keep warm conversations from going cold

Approvals

Sensitive posts routed
without friction.

Sensitive announcements route to the right approver with one click. ekko handles reminders, sign-off, and keeps the record, so nothing goes out before it should, and nothing gets stuck in someone’s inbox.

One-click routing to legal, compliance, or senior leadership

Automatic reminders keep approvals from stalling

Full audit trail: who approved, when, and what version

Diagram illustrating ekko's approval workflow for sensitive announcements, routing content to General Counsel for review

why it matters

The channel your buyers already trust the most.

Every announcement your team shares earns more reach and more credibility than anything the brand page can deliver alone.

5x

more engagement when content is shared by employees versus the same content on a brand channel.

92%

of B2B buyers trust individuals over corporate communications when making purchasing decisions.

If it takes more than a tap, we failed.

See what your next company announcement looks like when every leader and rep shares it in one tap, from their inbox, with no login required.

A LinkedIn Authorized Development Partner  ·  Built by CAP Digisoft, Dallas, TX  ·  ISO 27001  ·  ISO 9001  ·  HIPAA